To a customer · $5 · 2 minutes
A customer apology
without the script.
Customer apologies that read like a refund coupon don't work. Yours can name what went wrong and what you're doing about it, like a human.
Example output
Hi Lisa,
I saw your message about the Tuesday delivery and want to address it directly: we missed the window because of a routing error on our end. That's our fault, not the carrier's, and not yours.
I know you ordered it for a reason — a birthday, based on the gift note — and we did not meet that reason. I'm sorry.
I've issued a full refund and reshipped the order with expedited delivery for Thursday. I'm also flagging this internally so the routing error doesn't repeat with the next customer.
Thank you for telling us. I'd rather hear it than not.
— Alex Whitfield, Founder
…(continues; full version is paid)
Start writing → $5
Free preview. Pay only if you want the full draft.
Common questions
- What if I don't fully feel ready to apologize?
- Then you're not. Don't send a letter you don't mean. But if you do mean it, we'll help you say it.
- Can I make it less formal?
- Pick the "personal" or "romantic" tone — letter becomes warmer, less business-like.